Re: Manipulating science
Posted by Deborah on 9/23/10
That should have read "might" makes right...but it is all the
On 9/23/10, Deborah wrote:
> Oddly enough, I have had a spate of "odd" occurrences. I
> wholeheartedly agree with your assessment of the overall picture.
> Right makes right in this world.
> On 9/23/10, Sharon wrote:
>> It is a science and it has always been a science. I have
>> degree in this science. Its called marketing. The specific
>> type of marketing that you cite is called health marketing.
>> Your article, like the mold issue, has suffered from much
>> fraud in health marketing.
>> That's why it was so easy for me to understand what they have
>> been doing. I know a marketing campaign, founded on spin
>> rather than fact, when I see one.
>> Health Marketing is a multidisciplinary area of public health
>> practice. This innovative approach draws from traditional
>> marketing theories and principles and adds science-based
>> strategies to prevention, health promotion and health
>> protection. Drawing from fields such as marketing,
>> communication, and public health promotion, health marketing
>> provides a framework of theories, strategies and techniques
>> that can be used to guide work in public health research,
>> interventions, and communication campaigns.
>> Health Marketing involves creating, communicating, and
>> delivering health information and interventions using
>> customer-centered and science-based strategies to protect and
>> promote the health of diverse populations (CDC, 2005).
>> Health Marketing is:
>> A multidisciplinary practice that promotes the use of
>> marketing research to educate, motivate and inform the public
>> on health messages
>> An integration of the traditional marketing field with public
>> health research, theory and practice
>> A complex framework that provides guidance for designing
>> health interventions, campaigns, communications, and research
>> A broad range of strategies and techniques that can be used
>> to create synergy among public health research, communication
>> messages and health behaviors.
>> On 9/22/10, Deborah wrote:
>>> It has become its own science, the manipulation of results
>>> and data to support a flawed conjecture.
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